How to open an internet cafe. Description of production and services. Additional services and cafe

Currently, the service sector is actively developing business related to the work of Internet cafes and computer clubs.

Despite the fact that now almost everyone has a computer at home, Internet cafes are very popular, because there you can not only work on the Internet, but also chat and drink tea or coffee.

If you decide to open a computer club, first of all you need to decide on its location. The success of the business largely depends on how well the institution is located.

The ideal option is to open an Internet cafe where several routes of movement of the target audience intersect.

It can be either the city center or a sleeping area, the main thing is that the target audience is concentrated there.

Internet cafe as a profitable business

The main advantage of an Internet cafe is that

  • this option of doing business will always be in demand due to the fact that the intensive development of information technology generates an increase in demand for specialized services,
  • The number of services provided can constantly increase, along with the development of computers and the Internet.

Features of the Internet cafe business.

How to open an Internet cafe step by step

If you have finally decided that you are planning to open an Internet cafe (computer club), you should start by developing a concept for your cafe.

You need to think about:

  • style,
  • design,
  • atmosphere,
  • dividing your premises into work areas in accordance with the various types of services provided.

Even such trifles as the corporate logo and the main advertising slogan are important.

Main stages

If we conditionally divide the procedures for opening an Internet cafe into several stages, your procedure will be approximately as follows:

1.Finally decide on the premises and target audience of your project.

2. Make an approximate cost estimate.

3. Purchase the necessary machinery and equipment in accordance with the estimate.

4. Pick up staff.

How to implement a business project to open an Internet cafe and what other business ideas are popular and most in demand - see here:

Since there is a lot of competition in the market for providing Internet services at the moment, be sure to decide what will be the main advantage of your Internet cafe over other similar establishments.

To find the best place for a computer club, carefully study the daily life of people living in your chosen area. Perhaps after that you will change your mind and pick up another, more successful place.

Property for a cafe

You can host an Internet cafe in a room that you own, or you can rent a room.

In the second case, rent must be included in the cost estimate.

Internet cafe can be located:

  • in the building of a large shopping center,
  • on the first or basement floor of a residential building, where various shops and salons are often located,
  • as well as in a separate building, it all depends on your capabilities.

Equipment and personnel

In order to open an Internet cafe, you need the appropriate equipment. You need to decide how many seats are designed and purchase the appropriate:

  • number of computers with licensed software,
  • computer tables and chairs.

Also, the system administrator should have his own desk, chair and computer.

In addition, you will need office equipment to provide additional services (copier, printer, scanner), as well as equipment for tea and coffee (cooler, thermo pot, microwave oven - it all depends on what you are going to treat visitors to).


Internet cafe equipment.

Since Internet cafes are mainly aimed at young people, the preferred work schedule is 24 hours a day, seven days a week.

Since the labor legislation of the Russian Federation provides for an 8-hour working day, you need at least three system administrators - so that the work shift of each of them lasts eight hours.

You will also need:

  • security guard,
  • accountant
  • and a janitor (cleaning lady).

Permits

In order to get started, you need to obtain permits.

First of all, you need to obtain official permission from the municipal authorities to place an Internet cafe in a particular building.

To obtain a permit, you should contact the territorial department of Rospotrebnadzor at the place of residence.

Registration and license

Then you should apply for a license to provide communication services, having previously paid the State Duty.

At the same time, it should be borne in mind that opening an IP may be more profitable, because you can use the patent form of taxation.

You can also register an Internet cafe as an individual entrepreneur, and an Internet cafe located on the premises, separately

Marketing and Advertising

When developing a marketing campaign, you need to keep in mind that most often young people under 25 go to Internet cafes, as well as visitors who urgently need to use communication services or print (scan, photocopy) documents.

In this regard, the most effective way of advertising is advertising in transport.

It can be:

  • advertising banners in public transport,
  • It is also possible to distribute leaflets in large shopping and entertainment centers, railway stations and public transport stops.

Clients and their opportunities

Since Internet cafes, as mentioned above, are originally aimed at young people, the prices for the services provided should correspond to the material possibilities of young people in a particular region.

If you want to be returned to you again and again, the main services must be available to the target audience. Additional services (for example, photo printing) can be made a little more expensive.

Internet cafe services

As a rule, Internet cafes provide the following services:

  • internet use,
  • computer games,
  • printout of documents
  • scanning
  • photocopy.

Also, visitors are provided with services for the sale of soft drinks, tea, coffee and light snacks (chips, crackers, chewing gum).

You can also add photo printing to this list.

What is an anti-cafe and how to open such a cafe from scratch, you can find out

Business plan: expenses and income

The main list of expenses for opening an Internet cafe includes such items as the rent of the premises, the salaries of employees, the costs of paying taxes and utilities, as well as the purchase of equipment for the Internet room and minibar.

On average, 4 million 300 thousand per year. It is also necessary to take into account the column "other expenses".

The annual profit will be 900 thousand rubles, that is, you will be able to cover all the costs of implementing your project after a two-year period.

To increase profits, it seems appropriate to expand the list of services provided by including services that are not directly related to communications:

  • printing photos,
  • sale of stationery,
  • computer literature,
  • audio and video products.

Features of drawing up a business plan

To open an Internet cafe, it is necessary to take into account the dynamics of supply and demand for relevant services in the region where the cafe will be opened.

It is also worth carefully studying the target audience, dividing it into several segments - Internet users, fans of computer games, consumers of additional services.

If you have finally decided to open an Internet cafe, do not forget that the competition in this area is quite tough at the moment.

Internet cafes and other business ideas for a small town are discussed in detail in this video:

In order for customers to go specifically to you, your establishment must certainly stand out from others in some way, so you should pay special attention to the development of the concept and style.

Business plan for opening an Internet cafe (computer club) in a city with a population of 600 thousand inhabitants.

How much money do you need to open an Internet cafe

According to preliminary calculations, you will need to invest at least 3,450,000 rubles to open an Internet cafe:

  • Repair and design of the premises - 700,000 rubles.
  • Purchase of computers, office equipment and software - 1,800,000 rubles.
  • Purchase of furniture, bar counter, coffee machine, dishes, etc. - 500,000 rubles.
  • Business registration, permits - 100,000 rubles.
  • Advertising - 50,000 rubles.
  • Other expenses - 100,000 rubles.
  • Reserve fund - 200,000 rubles.

Description of products and services

One hour of work at a computer in our institution will cost 80 rubles, two hours - 140 rubles, three hours - 180 rubles. The more time you buy, the lower the price. When buying at least three watches, customers will be provided with a cup of coffee and cookies as a gift. In addition, the following services will be provided:

  • Document printing - 6 rubles/sheet
  • Xerox - 10 rubles/sheet
  • Scanning - 20 rubles/sheet
  • Recording on a disk - 50 rubles.
  • Typing - 100 rubles / 1000 sim.

There will also be a bar counter where you can buy hot and cold drinks, confectionery, pastries. The institution will work around the clock, as a significant part of the customers come at night for “gatherings” on the Internet and in order to spend their time playing a computer game. According to our calculations, on average, about 120 people will visit our Internet cafe per day (annual average). The average check in this case will be only 200 rubles. This will allow you to earn about 720,000 rubles a month, and 8,640,000 rubles a year.

Download internet cafe business plan

Step-by-step plan for opening an Internet cafe

The first thing we start a business with is the selection of premises. The selection of suitable options should be based on the following requirements:

  1. Availability of engineering systems: electricity, water supply, heating, sewerage and ventilation.
  2. High-quality, working without failures, Internet connection.
  3. Sufficient room size - at least 200 square meters. m., since one computer should have at least 6 sq. m.
  4. The presence of dignity. node.
  5. The room should have windows and be well lit by natural light (basements are not suitable).
  6. High traffic, including tourists.
  7. The possibility of concluding a long-term lease agreement (more than 5 years).

In this regard, a room on the first floor of an office building, located within walking distance to the city center, was chosen to house the cafe. Its size was 350 sq. m. with a monthly rent of 120 thousand rubles. According to our plan, the premises will be divided into several zones:

  • Game zone (for fans of computer games);
  • Spacious room for ordinary users (for Internet surfing, for typing documents, etc.);
  • Department for the provision of services for scanning, recording and printing documents;
  • Coffee house, bar counter;
  • Room for business meetings, seminars and conferences.

The room needs only cosmetic repairs, for which no more than 400 thousand rubles will be spent. As equipment, 50 computers will be purchased, of which 30 will be gaming computers (with a powerful process and a video card) and 20 office computers. Computer tables, chairs, a projector for presentations, printers, scanners, a wifi router and other equipment will also be purchased. Some of the funds will be spent on the purchase of a bar, coffee machines, dishes and the creation of an assortment of goods (drinks, confectionery, etc.). In total, at this stage, at least 2.4 million rubles will be spent.

Recruitment

The next point of the business plan is the creation of a team of Internet cafe workers. We will need: a manager, IT specialists (system administrators), operators (Internet navigators), an accountant, receptionists, copy center operators, bartenders, service personnel and security guards. The total staff of employees will be 17 people with a monthly wage fund equal to 255 thousand rubles.

What taxation system to choose for opening an Internet cafe

A limited liability company consisting of two founders will be registered as an organizational and legal form. The institution's taxation system will be USN - a simplified taxation system, 15% of the organization's profits. Licenses and additional permits for such activities are not required.

Marketing and Advertising

The main client base of our cafe: young people aged 16 to 35 years. At the same time, the lion's share of visitors to the institution will be visitors and tourists. Therefore, advertising in public transport, at subway exits, outdoor advertising (banners on the highway) can be effective. A bright sign with the name of the institution will be installed above the entrance to the cafe. A lot of work will be done to keep regular customers. People will be issued club cards that allow them to use goods and services at a discount. Free computer literacy courses, promotions and charity events will be held regularly.

Financial plan

The fixed monthly expenses of an Internet cafe will include:

  • Rent - 120,000 rubles.
  • Salary + insurance deductions - 330,000 rubles.
  • High-speed Internet - 5,000 rubles.
  • Utility expenses - 50,000 rubles.
  • Equipment depreciation - 10,000 rubles.
  • Advertising - 20,000 rubles.
  • Other expenses - 30,000 rubles.

Total - 565,000 rubles. The annual expenses of the institution will amount to 6,780,000 rubles.

How much can you earn by opening an Internet cafe

Net profit at the end of the year of operation will amount to 1,581,000 rubles (131,750 rubles per month). The profitability of the establishment when calculating the business plan will be 23%. The return on investment, taking into account the period for promoting the business (4-6 months), will come in about 30 months of the cafe's operation.

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All modern people now practically cannot imagine their life without. We use it for work, for entertainment, for self-education, to search for the necessary information. And despite the fact that now almost all people have computers and Internet access at home, the business of providing the Internet is quite promising. We are talking about opening a computer club or an Internet cafe.

Download internet cafe business plan

The cost of opening a computer club can be different. Everything will depend on the size of the area, the quantity and cost of equipment. In general, the business can be classified as quite costly at the start, since modern computers are not cheap. Download a computer club business plan from us and get a clear example of financial calculations for opening such a business. Ready-made business plan for an Internet cafe

How to open an internet cafe

Any business always begins with the registration of an enterprise. In this case, you won’t have to guess for a long time - feel free to register an individual business and proceed to further organization.

Room search

Internet cafes are often located on the first floors of residential buildings. In principle, this is a good option. Such premises will need to be transferred from residential status to non-residential status. Choose a room closer to transport or subway stops. Students make up a large proportion of computer club customers, so locating such an institution near a college or university will make a good decision. If your city has a campus, that is, an area where student dormitories are concentrated, then this location will also be a good option.

Since your establishment will not only provide Internet access services via a computer, but also sell food / drinks, you will have to go through enhanced checks of the premises from the sanitary and epidemiological service, as well as the fire inspection. Ventilation, bathroom, lighting, sanitary books of all employees and much more will be checked. The fire service will put forward requirements in terms of fire safety - emergency exits, easy-to-open windows, fire extinguishers, alarms, placement of equipment at a rated distance from each other, etc.

Purchase of equipment

The main room of the Internet cafe will require computers directly, as well as tables and chairs. At the entrance, you will need to place an administrator's desk, which should also have a computer. If you want to provide additional services, also purchase a printer, scanner, copier, laminator. This will allow you to earn money also on printing documents, photocopies, laminating. Usually an average computer club has 15-25 computers, which, together with the administrator's computer, are united in a common local area network.

Now about the bar. Usually a bar is also placed almost at the entrance to a computer club. You need a bar counter, refrigerators, bar equipment. A computer club is still not a full-fledged cafe or a restaurant, so it makes no sense to make your own kitchen and cook dishes there. Usually limited to the purchase of ready-made meals, as a rule, these are sandwiches, sandwiches, portioned salads, cakes, snacks, chocolate bars. From drinks in the bar, various types of soda, juices, cocktails, beer, hot tea and coffee can be sold. To prepare hot drinks, you will need to buy a coffee machine and an electric kettle.

Sooner or later you will face a choice: whether to purchase licensed software? Of course, a more honest and safer way of doing business would be to purchase licenses. But, as practice shows, many Internet clubs neglect this, because licenses are not cheap. But if you use pirated software, you run the risk of "getting" a fine. How to act in this situation - decide for yourself.

And, of course, stable high-speed Internet is a prerequisite for the functioning of a computer club. Choose a good reliable provider, because a problem with Internet access, even for an hour, can take away some of your potential customers from you.

Staff

In connection with the work 24 hours a day and 7 days a week (this is how most computer clubs work), the staff will be rather big. Usually in this mode, employees work in three shifts. In addition to the director (who, most likely, you will act), you also need an accountant, hall administrators, system administrators, security guards, bartenders, cleaners.

Entrepreneurs often hire students to save money. And you can do that. But do not forget that some positions require certain knowledge and skills, for example, a system administrator. If you decide that it is unprofitable for your club to work around the clock, then the size of the staff will be somewhat smaller.

Advertising

There are a lot of computer clubs now, and in order to be remembered by the consumer, you need to somehow stand out from the competition. Come up with a memorable name (however, be sure to write on the sign next to the name that this is an Internet cafe), create a bright original design of the room both inside and out.

A feature of the advertising campaign of any Internet cafe is that it makes sense to advertise it only in the area where it is located. Even if your club is the most wonderful, it is unlikely that residents of remote areas will make a special trip to visit it. Therefore, start active advertising in the territory adjacent to the institution. Hire students to hand out flyers on nearby streets and near subway exits. If there are any educational institutions nearby, distribute advertisements near them as well. You can also post promotional messages on local internet forums, but be sure to indicate which area you are located in.

To attract customers, hold various promotions and provide discounts. For the first time after opening, you can provide customers with the first hour of working at a computer for free, or you can make such a promotion only at certain times or days. Create your own discount system for regular customers, perhaps this will make many visitors come to you again and again. A system of accumulation can have a good effect: for example, upon reaching a certain number of visits to an Internet cafe, a visitor will be provided with an hour of the Internet for free or a bottle of soda as a gift.

Payback

If you do not conduct a preliminary analysis of this industry in your city and district, and open an enterprise “anyhow”, then you run a significant risk that it will pay off for a very long time, or it will not pay off at all. With a good choice of location and the optimal level of prices for services, a computer club can pay off on average in a year and a half.

Mistakes to Avoid

Often inexperienced entrepreneurs make mistakes in organizing a business, the cost of which in the future turns out to be considerable. So as not to bite your elbows later, do not do it:

  • Repair computers on your own. Any piece of equipment can fail at any time. If you do not have sufficient experience and knowledge, you do not need to take on its repair yourself, trying to save money. Contact specialized companies, and even better - conclude a service agreement.
  • Choose the location of the club based on the cost of rent. Again, because of the desire to save money, some prefer those premises that are cheaper to rent, but they also have less profitable accommodation. You must look to the future and understand that an Internet cafe that is poorly placed will have very few customers.
  • Raise prices. Clients of computer clubs are mostly students and high school students. They will not pay a high price for using the services. Calculate the cost of all services based on their cost, and do not make the margin too high. In this business, it is important to constantly research competitors and their pricing policies. If there is another computer club nearby, where prices are lower than yours, and the quality of services is about the same, you will lose almost the entire flow of customers.

Large cafes that provide public access to the World Wide Web have already become part of our daily lives. Vladislav Belyaev, CEO of the largest network of Internet centers Cafemax, which currently has six such centers in Moscow and St. Petersburg and provides high-quality and fast access to the Web, gives advice on how to open your own Internet cafe.


1 Decide on the concept of your Internet cafe
If you are thinking about your business as a long-term business, defining the concept is paramount. Developing your own style must be given serious attention if you are going to develop a business and open after the first Internet cafe new. Experience has shown that visitors attach great importance to style and atmosphere.


The architectural model and design of the Cafemax was carried out by the British company Identica, which has developed brands such as BASF and Johnie Walker. Now, I believe, there are enough firms on the Russian market that could cope with such a task. Ideal Cafemax was conceived as a large-scale entertainment and business center and for this reason it was renamed from Internet cafe in the Internet-Centre.


Internet-centers, in the Cafemax concept, should combine multifunctionality and the atmosphere of a cozy, stylish Cafe, include several zones: a spacious hall with a large number of computers, business- class for conducting seminars and business meetings, a gaming area, a coffee shop, a service center for recording information on media, scanning and printing documents. We believe that, first of all, Internet cafe it should be comfortable, therefore the largest in the format of our centers is the working area. Each Cafemax has a game room, for obvious reasons, remote from the worker; there are other visitors and other equipment. If you have identified the ideal model of your offspring, do not forget about it when opening new Internet cafe.


2 When choosing a location Internet cafe start from a good place, not from your momentary possibilities
If you decide that internet cafe business- for you, the choice of location is of great importance Cafe. And here, already at the initial stage, most entrepreneurs make a fairly common mistake. They rate mine budget and under it they are looking for a certain room. This is fundamentally wrong. When choosing a location, you need to keep in mind a large number of factors, if you do not take into account at least one of them, this will lead to changes in business- functioning models Internet cafe. You need to know your clients well enough, their habits, average age, wealth, where they study, where they live, their movements around the city, how they spend their leisure time. Make up map, which will indicate: sleeping areas, universities, clubs, cinemas, hotels, Moscow metro stations. Overlay the routes of movement of citizens on it, and the points of their intersection will turn out to be “golden places”.


Add to that your visual experience. Travel around the city, see what kind of people live and work in this area, who sits on benches in squares. Those places that seemed interesting to you, visit in the morning, and in the afternoon, and in the evening, in good and bad weather, on weekends and weekdays. From all this, there will be an idea of ​​\u200b\u200bthe optimal location.


At one time, Cafemax followed this path, and the search bore fruit. We started from the ideal PLACE where we wanted to open an internet cafe, and so on, based on our business-models lined up plan further action.


Site selection can take a much longer period of time than construction. To example, with start refurbishment before opening the Internet-Cafémax center takes only about three months, and the choice of a place can take up to a year. The terms of the lease agreement and the specifics of the building are of great importance. In our business, renting a space is more cost-effective than buying one. To acquire a significant area in the center of Moscow as a property, you will agree, is a little expensive, it turns out a completely different financial picture of the project; the payback of the project also becomes completely different. Pay attention to shopping centers, which are now more and more. Renting a space in such a place for Internet cafe- quite a good choice.


3 It is unprofitable to open a small point
Possibility open an internet cafe many have. This can be done in any basement, in Moscow there are many such “points” now. And similar business attracts - minimum rent, minimum overhead, and so on. But remember that income will also be minimal. Despite the fact that these projects pay off and they will live for some time, you will not have funds for further development. The average life span of a small single Internet cafe- one and a half to two years.


This is due to the fact that after this period it is necessary to update almost the entire computer park that you have available; set-top boxes become obsolete, monitor problems begin, and so on. There will be no money for reinvestment at low incomes, and again quite significant external investments in the project will be needed. Therefore, it makes sense to focus on at least 60 computers at once. According to our estimates, this is exactly the border that can bring real profit and will allow you to evaluate your strength for further work in this business.


4 Don't fix computers yourself!
The next stage after determining the place is the purchase of office equipment. Once you've chosen a computer vendor, don't stop. The computer market is very dynamic both in terms of prices and offers. The model range and prices are updated on the computer market once every six months. So, having entered into a framework agreement with one supplier, six months later you may find that a completely different computer of a different configuration is being sold for the same money. Therefore, it is necessary to constantly study the market. In addition, when buying equipment, be sure to agree on a mandatory warranty period for maintenance: it is too expensive to keep your service department and buy spare parts for prompt repairs in advance.


Focus on 24-hour operation of your Internet cafe


Try to organize your work Internet cafe in 24 hour mode. The backbone of our audience is people aged 16–35 (senior schoolchildren, students, young specialists), and young people do not like to limit themselves in time. A significant part of them prefer to work on the Internet or play computer games at night. So get ready to work 24 hours, 7 days a week, 365 days a year.


5 Don't be afraid to recruit students!
State Internet cafe for 60 computers should consist of approximately 40 people. Increasing the number of computers does not significantly add staff. Let's calculate: there are 24 hours in a day, the work will have to be organized in three shifts of 8 hours each, plus one backup. There are about 10 people in a shift: director, line managers, IT specialists, shift managers, coffee house workers, network navigators Internet and computer games, reception and copy center workers, attendants, security guard. As for the state Cafe, then at the moment we consider it inefficient to keep chefs, because the assortment in coffee houses is limited.


The formation of the atmosphere is a constant work of dozens of people, in which the main part is occupied by the education of customer orientation (competent recruitment, training and motivation of employees). Students are a large part of the staff in contact with visitors the Internet-centers. There is an opinion that if your employees are students, then the consequence of this is the presence of a constant turnover among the staff. Use flexible incentive and bonus schemes, show a real interest in permanent employees, show career opportunities, and you will be able to minimize student turnover. Try to involve staff in business and life the Internet-centers. For example, surprisingly, some of our security guards, who have been working for a long time, can act as a navigator and, if necessary, help with advice.


6 Do not overcharge!
Prices at Cafemax vary depending on the load of the center (price corridor for the work area: 40–70 rubles, for the play area: 30–50 rubles). In addition, we offer a set of wholesale cards that allow you to use services at a minimum or more affordable price. Develop your pricing policy based on the cost of services. Find out prices from competitors - do not overestimate them, especially if your Internet cafe located not very far from such an establishment. Develop a flexible payment system. For example, based on the fact that most of our visitors are students, we constantly offer discount schemes for them.


Ideal business plan at the initial stage - one of the main components of success. The bulk of your monthly expenses amount to payment for rent of premises, utility bills, communication services, staff salaries. As for profit in such a business, then for the implementation of access to Internet a typical center accounts for more than 50% of revenue, the rest of the income comes from a coffee shop, a gaming zone, and a copy center. In addition, the company receives income from the sale of advertising space.


7 The most difficult thing in the regions is to choose a decent provider
Choose a provider based on the offered price and the expected quality of communication. There is another very important criterion - the partner's loyalty to your project.


Unfortunately, today we do not have a strategic partner-operator who can provide our the Internet centers not only in Moscow and St. Petersburg, but also in the regions. Finding a provider there is one of the main problems. There are very promising cities for the development of our business: Novosibirsk, Yekaterinburg, Nizhny Novgorod. But if the general level of prices in these cities is lower than in Moscow and St. Petersburg, then the situation on the telecommunications market is exactly the opposite. In Moscow, the prices are the most optimal, even in St. Petersburg, communication is more expensive and worse. If we take a regional city, then the situation is not ruled out that you will encounter only two operators there who can dictate any prices they like.


Also, will the center in the regional city be loaded enough to cover monthly expenses and make a profit? To get an answer to this question, it is necessary to conduct local research in places of your interest.


8 For promotion business look for new partners in the market and expand the range of your services
Try to conduct complex advertising campaigns. Hold promotions in universities, clubs, hotels. Use outdoor advertising, advertising in the media, in the subway as a means of promotion. Do not forget about a bright and memorable sign - studies confirm that about 30% of visitors come to Internet cafe by seeing her.


World practice shows that large Internet cafe are on the path to expanding the range of their services. Any proposals that are interesting to the target audience can become additional. For example, now within our the Internet- centers launched a project that will allow visitors to get acquainted with the newest and most fashionable music and movies right in Cafemax; here you can also buy new items, chat with your favorite artist, his producer or press service, get the opportunity to attend interesting concerts, club parties and film premieres.


9 Try to reach all categories of visitors
In addition to complex advertising campaigns and expansion of services, do not forget about a personal approach to each client. This is the best advertisement. For example, to attract visitors, you can open free courses for novice personal computer users. Enter club network cards. Try to make the person who comes to you as comfortable as possible. Many people smoke at the computer - create an area for smokers; some like to drink beer or coffee at the computer - provide an opportunity to make orders without leaving your workplace. If you think through everything to the smallest detail, they will want to come back to you again and again. In the magical kingdom of rolls

In large cities, there are more and more establishments that specialize in providing the population with the opportunity to use the Internet. Such cafes bring considerable profit if their work is competently and clearly built.

In the event that you want to create your own Internet cafe, first decide on its style and atmosphere. You may want your establishment to be associated with a multifunctional center where you can not only access the Internet, but also use the services of a service center (printing and scanning documents, writing information to flash cards, etc.). Once you have defined the concept of the cafe, try to follow it when working on opening it.
You can not choose a place for a future institution, based only on the availability of funds. The decisive factors should be factors that relate to the potential clientele: average income, place of study or work, preferred leisure. It will be nice if you take a map of the city and mark its most important points on it: universities and institutes, railway stations, clubs, theaters and cinemas, hotels, metro stations. Try using the diagram to determine exactly how the citizens move around the city. Those places where the routes of movement intersect most often are the most promising for opening a cafe in them. Visit these places several times (on weekdays and weekends, in the morning and in the evening), this will help you adjust your calculations. Look also at shopping centers where you can rent a room for a very reasonable amount.

Have you chosen a place? Great, now it's time to buy equipment. It will be much better if you buy computers from different manufacturers. New items on the computer market appear quite often, so you need to constantly be aware of what is being produced now. Remember that every computer must have a warranty service period. This is very important, since you are unlikely to be able to maintain a base on which current operational repairs can be carried out.

Your main audience consists of people from 16 to 40 years old, most of whom mostly work on the Internet at night. Therefore, it is important that your cafe is open 24/7. If your establishment has about 60 computers, then you will need 35-40 employees to maintain them. In this case, it is best to work in three shifts of eight hours. You will need another shift, a backup, who will always be able to come to work if necessary.

Each shift consists of eight to ten people, including: shift foreman, manager, IT specialist (preferably two), cafe workers (waiters, bartenders), instructors for inexperienced users, service center employees, security and other personnel.

An excellent reason to visit your cafe can be a personal approach to each client. In particular, your advantage may be the availability of special free courses for inexperienced users, the allocation of a special area for smokers, etc. Take care of all the little things that at first glance seem unnecessary to you, and then customers will want to visit your establishment again.